CEO of 'bed in a box' start-up Casper on going from zero to a $500 million+ company in 4 years
Casper did an estimated $200 million in sales in 2016. It has extended its product line to include pillows, sheets, duvets, box springs and even a mattress for dogs. It has also expanded into retail with a showroom in New York City and a partnership with West Elm, which has the mattresses in its 70+ locations across the United States. The company has...