Amazon? HBO? Netflix thinks its real competitor is... sleep
They're doing great programming, and they'll continue to do that, but I'm not sure it will affect us very much. Because the market is just so vast. You know, think about it, when you watch a show from Netflix and you get addicted to it, you stay up late at night. You really —we're competing with sleep, on the margin. And so, it's a very large pool...